DUBAI, United Arab Emirates and WUHU, China, Oct 21 (Bernama) -- In November, LEPAS, Chery Auto’s Premium NEV brand, will officially enter the Middle East market, with its full NEV product portfolio making its first collective appearance in the Gulf. The LEPAS L8 PHEV will launch progressively in the United Arab Emirates, Kuwait, Qatar and other markets. Alongside its vehicles, LEPAS will present designs and collaborative initiatives developed for the region, bringing its vision of elegant mobility to local customers.
Expanding the Global Footprint with Middle East Entry
For LEPAS, 2026 marks the “Year of Elegant Delivery.” Since its European debut during Milan Design Week in April, LEPAS has continued to expand its global presence. Preorders for the LEPAS L8 have begun in several European countries, while deliveries of the LEPAS L6 and L4 continue in Southeast Asia and other regions. Entering the Middle East will mark another step in this expansion, introducing new cultural perspectives on elegant living.